Commercial Clarity Through Scale and Transition


The Reality of Growth
Growth introduces complexity faster than capability evolves.
As organisations scale:
Strategic clarity can dilute
Margin discipline can weaken
Executive accountability can blur
Structure can lag ambition
Governance expectations intensify
Leadership must evolve accordingly.
I advise growth-stage CEO's and Boards - primarily in technology and services businesses - navigating the shift from entrepreneurial growth to disciplined operational maturity.
Practical. Commercially grounded. Senior-level perspective.
Who I Work With
I work with:
Founder-led and growth-stage companies
Typically, $5m - 100m revenue
Technology and services businesses (primary focus)
CEO's navigating complexity or role evolution
Boards strengthening governance and performance oversight
How I Contribute
I work with businesses, CEO's and boards in three ways.
Advisory
Retained strategic partnership to CEO's and boards navigating scale, alignment, and commercial discipline.
Board Roles
Independent director contribution focused on growth oversight, governance maturity, and executive accountability.
Time-bound, outcome-driven intervention during performance resets or structural transition.
Strategic Engagements
About Shane
Former CEO of a technology company for 13 years, leading through sustained growth, operational maturity, and governance evolution.
Get in touch
If your organisation in navigating scale, transition, or increasing complexity, I welcome a confidential discussion.
Contact
We're here to help your business grow.
shane@shanebakeradvisory.com.au
0419467747
ยฉ 2026. All rights reserved.
